Bakhtawar Essa Ayub
Brand & Motion Designer
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Sky Sports - Start of Season Shoot
For the 2024/25 season kickoff, our project involved an extensive shoot with over 49 people, which consisted of pundits, presenters, broadcasters, and commentators from Sky Sports. Over four days, we shot and filmed across London and Manchester, focusing not just on their professional personas but also on capturing their true personalities, emotions, and who they are off-camera. This approach was designed to bring out the genuine excitement and passion they have for the Premier League and EFL seasons, connecting them more deeply with the fans and bringing authenticity to the upcoming football season.
Executive Creative Director: Ceri Sampson
Creative Directors: Alex Hayley and Francesca Gray-Walkinshaw
Brand designer’s & Art Direction: Blake Calderwood and Bakhtawar Essa Ayub
Producers: Ewelina Sniatowska and Adrienne Connell
Production Co-ordination: Elizabeth Danniell
Motion: Charles Rare
Photographer: Jessica Eliza Ross
Retoucher: Ashley Maman
Stylist: Paul Monks
Set design: Lottie
Lighting & Assistance: Simon Paterson, Reese Thompson, Remi, Rory Ronnie & Kurt
Digi: Kathrin Werner & Jo Burrows
HMUA: Sarah Thorne & Layla